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Fortune Cooking Oil Pulls Out All Commercials Featuring Sourav Ganguly

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Mumbai: Adani Wilmar has halted all advertisements of its Fortune Rice Bran cooking oil featuring Board of Control for Cricket in India (BCCI) chief Sourav Ganguly, who suffered a heart attack on Saturday.
The development comes after netizens ridiculed the ad campaign that promoted heart health with the tagline, ‘Dada bole welcome to the 40s.’
Ganguly suffered a mild heart attack and had to undergo an angioplasty. His condition is “stable” and he will be discharged soon, Woodlands Hospital said in a release on Monday.
The former Indian cricket captain was named brand ambassador of Fortune Rice Bran oil in January last year and the campaign – in which he ironically promotes heart health – was made during the lockdown period.
According to reports, the advertisement featuring Ganguly has been removed across platforms and the agency behind the brand is looking into the issue.
Former Indian cricketer Kirti Azad also tweeted: “Dada @SGanguly99 get well soon. Always promote tested and tried products. Be Self-conscious and careful. God bless. #SouravGanguly.”
Another Twitter user wrote, “I remember Dada doing a commercial of Fortune Oil and talking about heart health and how you need to careful about cholesterol. Get well soon @SGanguly99. Can’t wait to see you enjoy your Bong food once again with the same happiness and guilt free”
The former Indian skipper is expected to be released from hospital on Wednesday, as per hospital sources.

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