New Delhi: India’s largest carmaker Maruti Suzuki on Sunday, announced special offers for government employees with a special benefit up to Rs 11,000 for the festive seasons.
The company is also seeking to boost the demand in the market with its offer after the recent leave travel concession (LTC) cash voucher scheme announced by Finance Minister Nirmala Sitharaman.
The company stated, “Employees and their spouses of public sector enterprises, central and state government departments including police and paramilitary personnel can avail these special offers on purchase of new vehicles from Maruti Suzuki. The discounts will vary from one model to another,” was quoted as saying by Hindustan Times.
Maruti Suzuki India Executive Director (Marketing and Sales) Shashank Srivastava said, “The government has taken several bold steps to revive consumer spending during the Covid-19 pandemic. It is our collaborative duty to support the economy and spread positive sentiments.
Srivastava added, “With over 10 million government employees working under various central and state government departments, they are one the biggest segment of customers for Maruti Suzuki. Keeping this in mind, we have announced a special package for government employees, which will help them to drive home their favourite cars in addition to availing LTC encashment benefit.”
The company said that the LTC cash voucher scheme which was recently announced will be beneficial for over 45 lakh central government and defence employees. It is also expected that by March 31, 2021, it will increase additional consumer demand of Rs 28,000 crores.
It also said that its a scheme for the government employees will be valid for all of its passenger vehicles. It includes S-Presso, Alto, Celerio, Ertiga, Baleno, Ignis, XL6, Ciaz, Vitara Brezza and S-cross which are sold from the ARENA and NEXA chains.